Tag Archives: People First Data

Electric Guitar plc recently listed on London’s AIM market with the ticker ELEG. Led by CEO John Regan, the company is focused on building a world-class business to deliver the technology and data that marketers need to build meaningful consumer connections in a world where there are increasing concerns over personal privacy and protection of data. John firstly discusses the commercial opportunity that exists in a new world where consumers control their own data privacy, and explains how People First Data will work in practical terms. We then discuss the IPO and original acquisition of 3radical Limited and its SaaS platform, 3radical Voco, and look at Voco capabilities before looking at the new Digital Alchemy collaboration and a roadmap for other potential moves and value inflection points this year.